The Rift brings together two opposing expressions of power — one driven by courage and control, the other darker, relentless and consumed by it.
Bold character-driven artwork captures that tension from both sides, turning the hoodie into a clash of energies: hero and villain, light and dark, resistance and domination.
But power isn't always about which side you're on. Sometimes, it's what you choose to do with it that makes all the difference.
Wrapped in an oversized silhouette with an eerie, otherworldly edge, The Rift is made for those who like their streetwear with a little mystery.
Same power. Different choices.
Which side of the rift are you on?
Wash Care
KEEP IT FRESH. WEAR IT FOREVER. Good clothes deserve a little love. Treat yours right and it'll stick around.
🧺 MACHINE WASH? Yep. Cold wash on a gentle cycle. Easy.
↪ INSIDE OUT? Always a good idea. Turn your tee inside out before washing to keep that print looking fresh.
🫧 DETERGENT? Keep it mild. Your tee doesn't need the heavy-duty drama.
△ BLEACH? That's a no. Please keep the bleach away from your Soonch.
☀ DRYING? Air dry in the shade. Avoid high-heat tumble drying.
♨ IRONING? Low heat. Inside out. Never iron directly over the print.
THAT'S IT. Take care of your tee. It'll take care of the fits.