Privacy policy

Last Updated: January 22, 2026

At SOONCH ("we", "us", "our"), we are committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, store, and protect personal data when users ("user", "you", "your") access or use www.soonch.com ("Website").

By accessing or using our website, you consent to the collection and processing of your personal data in accordance with this Privacy Policy.

1. Definitions

  • Personal Data means any data about an individual who is identifiable by or in relation to such data.
  • Data Principal means the individual to whom the personal data relates.
  • Data Fiduciary means SOONCH, which determines the purpose and means of processing personal data.
  • Processing includes collection, storage, use, disclosure, sharing, or deletion of personal data.

2. Information We Collect

A. Personal Data Provided by You

In compliance with Section 6 of the DPDP Act and Rule 5 of the IT Rules, we may collect:

  • Name
  • Email Address
  • Phone Number
  • Billing & Shipping Address
  • Order & Transaction Details

B. Payment Information

Payment details are processed securely by third-party payment gateways. SOONCH does not store card details, CVV, or banking information, in compliance with RBI and IT Act standards.

C. Automatically Collected Information

As permitted under the IT Act and Intermediary Rules, we may automatically collect:

  • IP Address
  • Device & Browser Information
  • Approximate Geolocation
  • Pages Visited & Usage Data
  • Cookies & Tracking Technologies

3. Purpose of Processing

Your personal data is processed only for lawful purposes, including:

  • Processing and fulfilling orders
  • Managing deliveries and logistics
  • Customer support and grievance redressal
  • Fraud detection and security
  • Website analytics and improvement
  • Marketing communications only with your explicit consent

We do not sell or trade personal data.

4. Consent Mechanism

  • Consent is obtained explicitly when you submit personal information through forms, checkout, or account creation.
  • You may withdraw your consent at any time, subject to legal obligations and order-related requirements.

Withdrawal of consent may affect the availability of certain services.

5. Disclosure & Third-Party Sharing

In compliance with Section 8 of the DPDP Act and Rule 6 of the IT Rules, personal data may be shared with:

  • Payment Processors
  • Shipping & Logistics Partners
  • Website Analytics & IT Service Providers

All third parties are contractually obligated to:

  • Process data only for authorized purposes.
  • Maintain reasonable security practices.
  • Comply with applicable data protection laws.

6. Data Retention & Storage Limitation

In line with the Digital Personal Data Protection Act, 2023, personal data is retained only for as long as necessary.

  • Personal data is retained only as long as necessary for the stated purposes.
  • Financial, tax, and transaction records may be retained as required by law.
  • Completed records are securely deleted, anonymized, or archived.

Account data is retained until deletion is requested, subject to legal obligations.

7. Cross-Border Data Transfers

As SOONCH serves customers worldwide, personal data may be transferred outside India.

  • Transfers comply with the Digital Personal Data Protection Act, 2023.
  • Reasonable safeguards are maintained.
  • Continued use of the Website constitutes consent for such transfers.

8. Cookies & Tracking Technologies

Cookies are used for:

  • Website Functionality
  • User Preferences
  • Traffic Analysis
  • User Behaviour Analysis

You may control cookies through your browser settings. Disabling cookies may impact website functionality.

9. Reasonable Security Practices

In compliance with Section 43A of the Information Technology Act, 2000 and Rule 8 of the IT Rules, SOONCH implements reasonable security practices including:

  • Secure Servers & Encryption
  • Restricted Access to Personal Data
  • Regular System Monitoring

While we implement reasonable safeguards, no system can be completely secure.

10. User Rights

You have the right to:

  • Access your personal data.
  • Request correction or updating.
  • Request deletion of personal data.
  • Withdraw consent.
  • Seek grievance redressal.

Requests can be made using the contact details below.

11. Children's Privacy

Our website is not intended for children under the age of 18.

We do not knowingly collect personal information from children. If such data is identified, it will be deleted upon notification to our Grievance Officer.

12. Intermediary Compliance

SOONCH complies with the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, including grievance redressal and lawful takedown obligations where applicable.

13. Grievance Redressal Officer

Grievance Officer: Abritti Deb

Email: a.deb@soonch.com

Brand: SOONCH

Country: India

Grievances will be acknowledged and addressed within the timelines prescribed by law.

14. Changes to this Privacy Policy

We reserve the right to modify this Privacy Policy to reflect legal, operational, or business changes. Any updates will be published on this page and become effective immediately upon publication.

"Your data. Your story. Protected."